DESIGNED AUDIT PDF
A private, designed document that records the diagnosis, the three routes, the comparison and the recommended decision.
VISUAL DIRECTION / MUSIC RELEASES
BOOK THE AUDIT[ 01 / BEFORE PRODUCTION ]
ONE TRACK.
A WORLD
WORTH BUILDING.
A focused visual diagnosis for artists, labels and managers planning a larger film or campaign and needing a clear direction before spending the production budget.
BOOK THE AUDIT
[ THE POINT ]
ONLY NEED ONE SHORT?
SKIP THE AUDIT.
The Audit helps you choose a visual direction and the pieces your release needs. If you are ready to make the film, contact Chris directly to agree the scope, timeline and production budget.
I ONLY NEED A FINISHED SHORT / SEND THE BRIEF[ WHAT YOU RECEIVE ]
A DECISION SYSTEM.
NOT A MOODBOARD DUMP.
WRITTEN DECISION RATIONALE
A clear written explanation of the creative logic, trade-offs, priorities and the route Chris recommends—built into the PDF.
THREE COMPLETE DIRECTIONS
Each route defines its premise, palette and material, character or setting language, camera and light logic, and production fit.
RELEASE ASSET MAP
A practical hierarchy for the hero film, vertical cuts, loops, stills and platform-native pieces across the release calendar.
ONE RECOMMENDED MOVE
A direct conclusion: execute with your team or discuss a custom production with Chris Raw.
[ DELIVERY / UP TO 5 BUSINESS DAYS ]
SEND THE TRACK.
GET THE DIRECTION.
- 01BOOK
Reserve the Audit and receive the private onboarding link.
- 02BRIEF
Share the track, target date, existing identity and working range.
- 03REVIEW
Chris studies the material, the position and the viable visual routes.
- 04DELIVERY
Receive the complete designed PDF no later than the fifth business day after the full brief arrives.
[ SCOPE / NO SURPRISES ]
A DECISION DELIVERABLE.
NOT THE PRODUCTION.
Diagnosis, three directions, comparison, recommended route and release asset map.
Creative logic, trade-offs, priorities and the recommended route, explained clearly in writing.
THE AUDIT DOES NOT INCLUDE
- FINISHED VIDEO OR GENERATED FOOTAGE
- EDITABLE TREATMENT OR SOURCE FILES
- UNLIMITED CONCEPTS OR REVISION ROUNDS
- PRODUCTION, POST OR CAMPAIGN MANAGEMENT
- THIRD-PARTY RIGHTS OR PERFORMANCE GUARANTEES
[ FOUNDING PILOT / 10 RELEASES ]
VISUAL WORLD
AUDIT.
One release. One clear direction. Delivered privately no later than the fifth business day after the complete brief is received.
[ READY TO PRODUCE? ]
LET'S DISCUSS YOUR PROJECT.
Production is quoted individually. Send the track, idea and timing, and I will reply personally.
[ STRAIGHT ANSWERS ]
BEFORE YOU
BOOK.
IS THIS A VIDEO PRODUCTION?
No. The Audit is the strategic step before production. It gives the release a visual position, a usable direction and a realistic asset plan before money is spent making the work.
WHY NOT COMMISSION ONE SHORT INSTEAD?
If one finished short is the complete need, commission the short and skip the Audit. The Audit is for a release considering a larger film or campaign and needing to decide what should be made before committing that production budget.
WHAT DO I NEED TO SEND?
The track or private link, target date, current artwork or references, the artist context and the working production range. A short onboarding form opens after payment.
HOW IS IT DELIVERED?
As one private designed PDF. It includes the diagnosis, three complete directions, comparison, written decision rationale, release asset map and recommended next move. No call or recording is required.
WHAT DOES ONE VISUAL DIRECTION CONTAIN?
One direction contains a central premise, palette and material references, character or setting language, camera and light rules, its fit with the release, and the production implications. It is an actionable route, not one reference image.
CAN THE AUDIT LEAD TO PRODUCTION?
Yes. Send Chris the project form or email contact@rawchris.com to discuss production. The scope and price are agreed directly. For the same release and buyer, the Audit fee is credited to production commissioned within 30 days of delivery. There is no obligation to continue.